Website & vehicle finder / Business systems
Rowan Mobility
A respectful product and enquiry platform for a Manchester accessible vehicle specialist.
2026
The situation
Customers needed detailed practical information, but the category often talked about people through equipment rather than everyday independence.
The platform organises vehicles around real journeys, explains adaptation options clearly and collects the right details without an exhausting form.
What we delivered
- Content strategy
- Vehicle finder
- Adaptation library
- Enquiry workflow
- Accessibility review
- Dealer dashboard
The result
A more human route through a technically complex purchase, designed around confidence and informed conversation.
Beyond launch
The website is the start, not the handover.
The platform can keep developing through new vehicle stock, adaptation guidance, accessibility improvements, enquiry automation and content around real customer journeys, giving sales teams better qualified conversations over time.
Manage the websiteImprove the customer journeySupport marketing and visibilityKeep building around growthNext case study
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